What’s the difference between Prada and Miu Miu? Today, courtesy of our friends at System Magazine, BoF brings you a personal statement and accompanying portfolio from Miuccia Prada on the distinction between Prada and Miu Miu. Read it here.
Photographs by Willy Vanderperre; Styling by Olivier Rizzo; Models: Lara Stone and Ine Neefs
This collection is sort of weird and predictable. (He emblazoned his last name on everything…)
But! There are some nice pieces, especially the puff biker jacket, which is strangely reminiscent of a HBA piece that was for sale on VFiles a few months ago…
But also, what about having WANG emblazoned on clothes that are not entirely Alexander Wang? Can pieces fully belong to a brand when they are made for a collaborative collection for H&M? Why suddenly up-play clothes’ association with the name of the brand when Alexander Wang has always downplayed his name and brand logo on his clothes? So, who are you wearing when you wearing a sweatshirt that so proudly says WANG, a sweatshirt that seems to oppose the non-branding strategy of the brand? Q u e s t i o n s on brand identity ahhhh idk #mixedfeels